The Best Escape for Think Time

I attended our annual management retreat last week. It was a great opportunity to get out of the office environment and, as Tom Watson famously said, “think.” Tom started a little company called International Business Machines — that’s IBM for anyone born after 1960.

With all of the distractions of the modern office environment and the very real benefits of being connected to everyone/anywhere the one thing that is sadly underrated is the simple act of staring out the window and wondering what could be.

1984 or the Jetsons?

Amazon has been in the news a lot lately and for good reason. The more I read about the company and its leadership the more it becomes clear that they have not read the rule book. This is what makes Amazon so disruptive.

As a concept and a platform there is no segment of the economy that it will not or cannot touch. A truly frictionless customer engagement platform could change the way that non-profits operate. The announcement that Amazon will release a smartphone is just noise.

Who’d Have Thought Cheerios Could Be So Controversial?

I was watching CBS News Sunday Morning (which may well be the best show on television, BTW). There was a segment on Cheerios — more specifically the marketing of Cheerios. The recent Super Bowl spot featured a mom, a dad and their six-year-old daughter. The premise was that Mom and Dad were telling her that she was going to have a new sister/brother. Cheerios is consumed in the process.

Cheerios, family, kids….it all makes sense — that’s how you sell cereal.

The response on social media was overwhelmingly positive. There were some responses from people that were very upset about the spot.