May 31, 2014, was a great day for football fans in my hometown. Not only was it season ticket pick-up day, it was also fan appreciation day. The football fans from our city were out in full force to celebrate their team
One of the best feelings you can have is the feeling of being a part of something bigger than yourself. Brands reach deep to find ways to celebrate their customers, in hopes of keeping them coming back for more. … . This is exactly how I feel about my Starbucks Reward iPhone app (http://www.starbucks.ca/card/rewards)
On May 10, 2014, I ran in the 10th annual Fargo Marathon. As one of 24,000 participants running in this year’s event, I was proud to wear my number (bib). After all, there was only one of me, and my bib was just as important as every other bib out there. You can get a sense of the enormity of this event by watching the this video.
If you haven’t had the pleasure of participating in a large-scale race like this one, let me tell you you are missing out! The 32-person race committee is focused on the experience of each of the 24,000 participants and their families in the 363 days leading up to the race weekend.
You know that feeling you get when you are a part of a team, a team that is making a difference in the world? Social Ambassador knows that feeling well. Every minute of every day you make choices, and those choices create the framework of your day. As you know, these choices mean a large portion of your day is spent in a virtual world, in the workplace, on your smartphone or tablet, and most likely in your home. We are, after all, social beings and we crave contestant entertainment or engagement. As the client marketing manager on a team of incredibly talented visionaries, I have the pleasure of being part of a team that sees the vision. The vision that one person can make a huge impact with just one action. This empowering revolution has been sweeping the Internet…